Books

PROACTION’s CEO, Paul Deis is the author of one Prentice-Hall text book, numerous articles and white papers, and presentations.  He also has two new books nearing publication.

 

Production and Inventory Management in the Technological Age

by Paul Deis - click to read book reviews.

 

Integrated Sales Processes Management by Michael W. Lodato

Read book review #1 | Read book review #2

 

Books Available for Purchase:

 

The Accidental CEO - A Leader's Journey from Ego to Purpose
Price: $19.95  + $5.00 shipping

Make A Quantum Leap In Your Power, Influence and Performance as a Leader. Whether you are an Entrepreneur, CEO, VP, Manager, or want to be one, this book is a must read! In this engaging business fiction debut, Tom Voccola convincingly takes us into the pressured, reactionary world of The Accidental CEO, and delivers a powerful new message for all who aspire to lead. Anyone with leadership experience, or wanting it, will relate to this book in a very personal, if not deeply meaningful way.

 

 
Integrated Sales Process Management: Methodology for improving sales effectiveness
Price: $27.50  + $6.00 shipping

Michael W. Lodato’s book introduces Integrated Sales Process Management to marketing and sales executives and provides them with a direction to achieving the concepts in their own organizations. It is quite comprehensive – covering such topics as personal selling, planning, product marketing management, territory management, account management, channel management, people management, and much more.  The central theme in the book is that if you want to solve sales effectiveness problems permanently, or prevent them from occurring, you must become more management process driven.  400 pages.

 

 
Production and Inventory Management in the Technological Age
Price: $19.95  + $5.00 shipping

Written by Paul Deis, and first published by Prentice-Hall, 1983, this book includes basic material management methods and best practices, MRP system functions, Just-in-Time production other still current methods. Sold thousands of copies globally. Widely used in APICS certification courses.  343 pages.

 

 

 
Selling Computers and Software, the MASTER Method

Price: $34.95  + $6.00 shipping

The MASTER Method is a selling system specifically designed for both rookies and veterans. While the book’s focus is on computers and software, the selling methodology has been very successful in the sale of many things, even ideas. When first published it received favorable reviews from the trade publications of the time.  The book covers a lot of ground: *How to prepare for each sales event, *Lead generation, *Selling cycles, *Prospect qualification, *Sales calls, *Structured questioning, *the 6-step approach to product demonstrations, *Proposal guidelines, *the 5-step approach to overcoming sales objections, *Closing the sale, *Feature/benefit relationships. These are all related within a structured step-by-step selling system.  256 pages.

 

 

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